ART DIRECTION + GRAPHIC DESIGN STUDIO
BEND, OREGON

DESIGNING

IMPACT.
ELEVATING

PURPOSE.

Hi! I’m Ashley

DESIGNER & ART DIRECTOR

Black and white photo of a woman with long hair sitting at a wooden table, writing in a notebook with handwritten notes, wearing earrings and a necklace, with a large leafy plant and window in the background.

For 20+ years, I've been up:lifting graphic design. My design business features 2 complementary practices: On the corporate side (Nike, Columbia Sportswear, Target, Sephora, Starbucks, Danone, Accenture & more) — I focus on executive presentation design, report design, and infographics. For smaller, purpose-driven businesses, I art direct from the ground up — brand identity system, website design, marketing collateral, copywriting, photoshoots, and swag. The result is a premium design experience with most of my clients staying with me for 12+ years. I transform cluttered visions into a simplified and beautiful user experience.

In today’s fast paced world with Ai at our fingertips, design is still a necessary craft to create lasting impact for your business.

I look forward to our design journey together!

Work With Me
Work With Me
Black Nike swoosh logo on a white background.
Black and white target symbol with two concentric circles in the center.
Danone logo with a black and white silhouette of a child's face and a star, alongside the slogan 'One Planet. One Health'.
Columbia logo with black text and a black diamond-shaped icon.
Black square logo with a white silhouette of a bear and the word 'SOREL' underneath.
Black Converse logo with star inside the letter 'O' on a white background.
Black logo with a stylized 'B' inside an oval and the word 'icebreaker' below it.
The image features a black silhouette of a sailboat above the word 'Tillamook' in a bold cursive font.
Black and white Carhartt logo with a stylized 'C' and the brand name below.
The word 'TACH' written with the letter 'A' replaced by the Greek letter lambda (Λ).
Boston Public Schools logo with a stylized figure and the slogan 'Focus on Children'.
Text saying 'NEW COMMONWEALTH FUND' with 'NEW' and 'FUND' in bold, and 'COMMONWEALTH' in bold and larger font.

SELECTED WORKS

  • Soul on Fire
  • Collage of four outdoor adventure and wellness scenes with the 2023 Impact Report from Columbia Sportswear Company. Top left: A person lying on grass with legs crossed, facing away, in a park. Top right: A person jumping across a waterfall on a rocky terrain. Bottom left: Someone hiking in snow carrying a snowboard on their back. Bottom right: A woman practicing yoga on rocks by the beach at sunset.
  • Yoga Shala Bend
  • Two women smiling in a gym, wearing matching sleeveless t-shirts with a floral and geometric design, standing close together. The background shows gym equipment and a sign with the word "BUSS".
  • BlackJoy
  • Wall display with large framed portraits of diverse individuals, a white pedestal, and a Nissan motivational quote emphasizing a engaged factory workforce achieving Nike's goals.
  • SoulJour
  • Book cover titled 'The Building and Breaking of Peace' by Molly M. Melin, featuring an illustration of a peacock with buildings reflected in its feathers, displayed on a wall

OFFERINGS

Black and white silhouette of a magnetic compass pointing north.

FOR ESTABLISHED BRANDS READY TO MODERNIZE

UP:LIFT BRAND REFRESH

Learn more →

Black and white icon of a speaker with two concentric circles representing sound.

FOR NEW BUSINESSES OR FULL REBRANDS

BRAND IDENTITY SYSTEM

Learn more →

Black and white digital illustration of a speaker cone with surrounding lines.

FOR BUSINESSES WITH ONGOING CREATIVE NEEDS

CUSTOM DESIGN
& ART DIRECTION

Learn more →

KIND WORDS

  • Agata Ramallo Garcia

    Agata Romallo Garcia

    Vice President | Sustainability at Target

    “I’ve worked with Ashley across multiple companies for over 10 years, and she consistently delivers design work that elevates strategy and sharpens storytelling. Her ability to translate complex ideas into clear, compelling visuals has brought our work to life in powerful ways. She’s a creative partner who makes strategy feel both accessible and impactful.”

  • Black and white photo of a smiling woman with short curly hair, wearing a blazer, standing against a brick wall.

    Makeeba McCreary

    President | New Commonwealth Fund, Boston

    “Ashley is really the best. She has never let me down. We have worked together for so long that I am able to talk to Ashley for 5 minutes–download the “ethos” of the asset, the budget and the idiosyncratic spells of each client and my timeline–and have her deliver designs that always land. You name it, she delivers.”

  • Black and white portrait of a man wearing glasses, a suit, and a collared shirt, smiling at the camera.

    Nandha Kumar

    Chief Information & Digital Officer | ADM

    “I have had the pleasure of working with Ashley Melin for 10+ years, and she consistently exceeds expectations. Her ability to polish and enhance our executive presentations is exceptional. She is incredibly responsive and flexible, always adapting to our needs and timelines. Her work is consistently of high quality, and she has a keen eye for detail that truly makes our presentations stand out.”

  • Bithiah Carter, Black-and-white portrait of a smiling woman wearing glasses, a pearl necklace, and a dark shawl outdoors.

    Bithiah Carter

    President | Give Black Alliance, Boston

    “Ashley is amazing. She is intuitive, quick, accurate and manages to get the job done right every single time. She has transformed our brand. Our clients marvel at her work because she always conveys the right sentiment. She is a perfectionist that understands my work style and matches me perfectly. Use her once and you will be hooked!”

  • Black and white headshot of a smiling man in a checkered suit jacket and white shirt.

    Mark Lucas

    Principal | Permit Capital Realty, Denver

    “Ashley is highly adaptable in creating impactful presentations regardless of the industry type we are pursuing for our real estate developments. As a result we have generated more business and have continually utilized Ashley’s excellent service offering for over 12 years.”